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This webinar is designed for organizations that want to learn about the prospect research tool that helps identify smaller donors in their donor database who have the potential to become major donors; a one-page “case for support” that engages donors and uses a permission-based strategy to talk about funding; and how to make “the ask.” Learn how to:
- Use wealth screening to identify major gift prospects from within your donor base 
- Create a visual, one-page “case for support” that drives the donor conversation 
- Make “the ask,” literally